Rita's Italian Ice & Frozen Custard

This location is a wonderful location. It is very clean, well stocked, with plenty of flavors and very friendly and knowledgeable staff. Customer service is superb! My son loves the cookie sandwiches and the ice flavors are beyond your basic cherry and lemon like most places!

Rita's has the best water ice I have ever found, this location was very friendly and even packed my water ice with extra cherries going above and beyond!

Nice place to go for dessert or a late night snack. Plenty of choices. The milkshake was creamy and delicious. I had a small sundae. The order arrived quickly. Toppings were fresh and tasty. The brownie sundae was also delicious. Parking was no issue.

Stopped there this past Saturday mid-bike ride with a 4 and 5 yo who had been promised Rita’s an hour before. The only problem was their parents hadn’t checked what time Rita’s opened and we pulled up a full hour before the noon opening. As we were about to break it to them, an employee opened the window and said that while they wouldn’t technically open for an hour, depending on what we planned to order she could probably serve us. Of course one kid wanted an advertised special with all the bells and whistles or bust and somehow they were able to whip up something acceptably similar for him. Can’t say enough about a store going out of its way to save us from disappointing those sweaty little faces and preventing a possible meltdown. Cheers and THANK YOU for the unexpected kindness!

Before Memorial day, the only place to get a cold treat on the island that we were able to find and Rita's did not disappoint. My wife loves the chocolate shake and my ice (2 flavors) was shot on refreshing. Friends got the customs ice mic and very much enjoyed the treat.

been coming here forever, the workers are nice and the ice cream is great.

Been to Rita's many of times.

This was my first experience trying frozen custard. Simply was amazing, butter pecan custard.

The service was excellent.

Great custard. Smooth silky. Definitely need to try this with your family. Kids loved it. Many flavors. Service was friendly and fast.

Mike, the owner is an great guy

Fast friendly service. Delicious ice and custard. Great assortment of flavors

Rita's custard is so good! I highly recommend the Gelati... a mix of creamy custard and Italian ice. Crazy good.

Excellent service and perfect for when you are in the mood for soft serve!

BEST PLACE ON L.B.I FOR ICE .THE SERVICE IS TOP NOTCH.THE OWENERS ARE VERY FRENDLEY

Wonderful!!! Little pieces of fruit in my frozen ice were the difference between good and GREAT !😋

Italian Ice is the perfect treat for a hot summer day at the beach! This store does it well.

Great treat.

Great staff. Excellent service and delicious as always

Best breakfast I've had in the area. Make sure to get there early before the line is too long.

Great custard and ice combo. Enjoy it. Will be back again

Love love love Rita's ice & custard.