Cowell Auto Group

We purchased our Mercedes GLK 250 BlueTec Diesel from Jaguar Land Rover of Richmond. We found the purchase experience exceptional and loved our sales represenative Li Chen, who was profesional, kind, extremely knowledgeable, and friendly.

We live in Peachland BC and flew to Vancouver to pick up our car. The complimentary airport service was an added bonus and very much appreciated.

One of the things that stood out for us was that every customer received the same "first class" treatment. It didn't matter if you were purchasing a new Jaguar, Land Rover or, as in our case a pre-owned vehicle.
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Another thing we liked was no high pressure sales staff, the representatives listen and inform and there are no hidden agendas or surprises.

I have to say this was by far the best experience I have ever had in purchasing a vehicle. Everything was smooth, easy and well organized.

A big thank you to our represenative Li Chen, to the lot employee who picked us up at the airport and to the insurance agent. You all made our experience a pleasure. Your customer service, profesionalism and courtesy is bar none.

We love, and are happy with our GLK.

Thank You.
Mike and Kim Evasin.

Nick Yan helped us, he was very nice and very helpful, I normally find car dealerships quite stressful but there was no pressure or nickel and diming.

Had my Jetta serviced a few weeks ago, Jackson was awesome right from the start when I entered the door up to the end when everything was done. He was very personable and not pushy in terms of getting the service my car needs (coming from a female that knows nothing about car maintenance!). I will definitely come back come back there, they know what they're doing and they do it really well.

I've bought 2 cars from this dealer and have never, ever had better service than here. The dealers are incredibly transparent with their vehicles and all costs associated with them. Most are very knowledgable about the competition and are not afraid to compare based on your needs. And that's what really comes first here is your needs. What can you afford, what do your want. They'll make sure you don't walk out with any regrets or discomfort.

We just purchased a pre-owned VW Tiguan at this dealership. We had a very positive experience: we dealt with John Vu, who was very polite, did not pressure us in any way and explained everything very clearly. He coordinated the purchase, financing and insurance, explained the vehicle features, put on the plates etc. The service was excellent and seamless and really focused on customer satisfaction.

I have only great things to say. When I purchased my car I purchased the extra package for dents or scratches. I had made an appt to have the service done on my car and the small scratches fixed and I must say I had great service and even had Gil Santos drive me to a place in Richmond where I had to buy a few new furniture items as I am moving next week. I had great awesome service from John Fishman who arranged all the service needs for my car and had Gil Santos help me with some paperwork as I am paying out my car in full as he helped me with the paperwork. I could not be any happier with the service from these two individuals and outstanding service. I had my car done on time as promised and cleaned washed just so happy. Thank you Cowell VW for your outstanding service agents Gil Santos and John Fishman.
Elizabeth Demelo

Bought my car here last month. Brand new 2016 Tiguan Special Edition. Nothing but praises for the Cowell and the sales team. Alex was fantastic, honest and charismatic. Thank you for the great experience, nothing like before.

I will only let the team and Cowell take care of my VW GOLF Wagon. I purchased from them in 2010 and with the extra care and service that Cowell has provided over the last 7 years, my vehicle other than regular service and recalls which I follow, my car has virtually cost me ZERO dollars. I especially like the service team, specifically Jackson, he has always been amazing explaining things to me and making me feel comfortable while I wait for my car. I highly recommend them.

Volkswagen in Richmond Automall are the best! They are upfront and operate with integrity. We trust them to look after our Jetta and they haven't let us down. Extremely pleased with the service and the go the extra mile attitude to ensure your satisfaction. Shuttle drivers Chris and Joe are great people as is everyone else in the Service department.

Alex Leung was great. He was super nice and knowledgeable. He went above and beyond, giving us excellent and honest advice, which helped us save. He showed loyalty to us, the customers, from beginning to end. He was also quick to contact me and easy to reach with new updates. 5 stars for him. One of his managers, on the other hand, was a bit aggressive and our conversation with him was quite one-sided which almost led us to drop out of the sale completely.
Some great finds at this location that seem to go quick, if you're looking for a decent pre-owned vw vehicle in great condition and more.

We deal with Cowell VW since 2007, Alex from Sales team is knowledgeable & professional. Very happy with my 3rd Tiguan and was treated extremely well!
My Husband and I are completely satisfied with Service department. Jackson are really friendly, helpful and efficient. Thank you Jim! Thank you Cowell Volkswagen Richmond!

Great dealership, I bought my Tiguan there, their sales team are young and enthusiastic, they gave me the warmest welcome I never expect from a car dealership. I can basically grab anybody and they are knowledgable and helpful. Never have that kind of "come home" feeling in a car dealership which I can have fun and talk free with them and they willing to spend time with me.
I'll definitely refer all my friends and family to buy their vehicle there!

I had the experience to work with a great team over at volkswagen at the Richmond automall ... we had a great experience from start to finish... As soon as we stepped foot into the store we were greeted by Aaron B. i believe he is the sales manager there. next we were in touch with Gil S .. who showed us in great detail the car we were looking at (tiguan) he showed us all the benefits of having this car and the ins and outs of it .. we were sold after test driving the car! even the kids came for a test drive and said they loved it!.. definitely a family car for us :) .. the process was painless we were then handed off to mark H. who was dealing with the financial side of things as he was very professional at explaining the details for financing and the warranty protection plan etc.. we were very happy with his service .. and lastly when we finally picked up our car it was ready for us when they said it would be and again Gil S went over the car with us and what we needed to know...as well they had the insurance guy waiting there ready for me to transfer the insurance papers over after having the car for a few days I had a few other questions which came up where i just emailed Gil S. and he got back to me quickly with the answers. Volkswagen made me feel confident with my purchase and i know that if i have any other questions they are happy to help me out the best they can. I have already referred others to this location and will always put out a good word!Great job!

Bought a vehicle from Cowell Group VW. John Vu, our sales rep listened to what our needs were and the first vehicle that he showed us - we loved it! We really appreciated his patience in listening to us and not trying to up sell us. Ultimately, got us a great vehicle that met all our needs at a great price!

I have now purchased 3 VW's from Cowell Volkswagen and have had exceptional customer care from both the sales and service departments. I would highly recommend purchasing from this dealership. Very helpful and straightforward to deal with.

Went there looking for a car for my daughter and Felix helped us. He is very helpful and know his product very well. I feel very comfortable dealing with him because he's very professional and not pushy at all.

I was looking to get a vehicle, and visited a couple of VW dealerships in the Lower Mainland, I specifically came to this dealership because they had a used Touareg online which fit the budget and and had low km's.

Upon walking into the dealership we were immediately greeted by John Olan who asked if we needed any assistance. After expressing my interest in the used Touareg, he worked out some preliminary pricing, and once he was able to help us hit the number we were looking for we took it out for a test drive. We immediately fell in love with it (we had taken out a Tiguan at the previous dealer) more space, great power, it fit the bill for us.

After the test drive John introduced us to Mark (the person who would get us approved for financing) and I have never seen a finance guy work so hard, we were very impressed, by how he was able to work with us to nail the monthly payment we were happy about paying. After a bit of back and forth we came to a final agreement and couldn't be happier.

One would think that after this we drive off the lot and that would be the end of it. In this case it wasn't, after having the vehicle for a one day and really having a chance to inspect it we noticed a very big scratch on the roof, this isn't something we had noticed before, John had told us we would follow up with a telephone call a couple of days to see how we are doing. When we received that call I explained that it was something I hadn't noticed, he then asked me to come down so him and the manager could have a look at it. As soon as I arrived I was greeted by John and he explained to me what would happen. John and the manager went out to have a look at the damage, and after some discussion they told me they would take care of the damage.

They have gone above and beyond and I have no problem recommending everyone I spoke with at this dealership. Nice work Cowell!

I recently helped a friend buyout their lease and Mark from Cowell VW was super helpful going through the process. I can't recommend him enough. Excellent service and such a friendly attitude.

Just received my second VW from Cowell in Richmond it was as usual a great experience. I have worked with Gil Santos before and always he was very professional and a pleasure to deal with would recommend Gil and Cowell to all my friends.

From my experience with other car dealerships, I would say Cowell goes the extra mile to keep their customers happy, even if it's out of pocket for them. If you're looking for a long term relationship with a dealership, choose Cowell. I've been dealing with them for the past 8 years, and barring any unforeseen changes in their business model, will continue to deal with them well into the future.